This retail candy shop is dedicated to the simple pleasure of taking a moment out of your day to enjoy something sweet.
Their humble mission is to “disrupt the white noise of daily life,” which is one big reason that people flock to Myrtle Beach in the first place. So while you’re here, why not indulge the youthful urge to stuff your face with delicious stuff?
Home of the world’s largest supersized candy, IT’SUGAR offers all sorts of treats like gummies, suckers, chocolates, gingerbreads, mints, and novelties inspired by Saturday Night Live, Disney, Mean Girls, Orange is the New Black, and more.
Have a big group or a super-size appetite for sugar? Try a 5lb. Gummy Bear, giant Hershey Bar, 16-inch Twizzler, or a three-quarter pound box of your favorite sugar-buzz snack. If those don’t pique your fancy, plenty of other favorites are available, including the world's largest boxes of Pop Rocks, Reese’s Pieces, Hot Tamales, Jolly Ranchers, Laffy Taffy, Mike & Ike, Good & Plenty, Gobstoppers, Kit Kat, Nerds, Sweet Tarts, and pretty much anything else you can think of.
IT’SUGAR also sells lots of fun lifestyle items like candy-themed apparel, adult drinkware, cheekily-sloganed pillows, sassy coffee mugs, and oddly-flavored lip balm, among other things.
Located at Broadway at the Beach, IT’SUGAR can be the perfect divergence from the outside world – a safe, well-lighted, sweet place.
1211 Celebrity Cir, Myrtle Beach, SC 29577
Here's what you need to know before you go.